Erboristica di Athenas 46 Items

Erboristica di Athenas

Athena's was founded in 1969 in Pianoro, a town on the hills of Bologna, by Antonio Venturino (current president of the company).

Mr. Venturino draws on his experience from years of work by a leading American skincare company. His desire was to found a company that produces cosmetics with a very Italian taste.

In the late 1980s and early 1990s, the children joined the company and began to engage in production and marketing.

Athena expanded its production plant in 1999 and the automation was implemented.

In 2001, Athena wanted to open up new scenarios and began exporting to various European countries and the United States.

In 2003, the laboratory was expanded and equipped with modern equipment. The management, along with a new group of employees, had the will to study the "plant world". Research and development led to the creation of natural cosmetics lines with low environmental impact. Cosmetics rich in active ingredients 100% of plant origin, designed with innovative formulas. They were able to combine effectiveness and convenience in harmony with nature and the environment.

Today, 45 years later, Athena has consolidated its reputation as a "green company". They are trustworthy as they keep their promises to consumers.

Athena is still a family business, but with a lot of added value. The team is made up of honest and hard-working people who work with passion and determination every day to master the complex challenges of a market that demands more and more credibility and competence.